t1k:marketing:b2b:productized-packaging

Field	Value
Module	`b2b`
Version	`0.2.4`
Effort	`medium`
Tools	—

How to invoke

/t1k:marketing:b2b:productized-packaging

Productized Packaging

Helps Playable Labs structure its services as clearly scoped, repeatable packages that reduce sales cycle length and enable self-serve or low-touch buying. Covers Bronze/Silver/Gold tier design (deliverable counts, turnaround, revision rounds, dedicated vs shared team), scope-boundary documentation to prevent scope creep, self-serve checkout criteria for smaller studios, and the break-out triggers that route a package buyer into a custom engagement. Used by sales lead and studio operations to align on what each tier delivers and how to upsell between tiers.

When to Use

Designing or refreshing the Bronze/Silver/Gold tier lineup to match current studio production capacity and market pricing
Creating a self-serve landing page or order form for smaller studios who don’t need a discovery call
Identifying when a package client’s needs have exceeded tier scope and routing them into a custom SOW conversation

Status

Stub — deepen iteratively via /t1k:sync-back as real usage surfaces priority.

References

See brainstorm: theonekit-core/plans/reports/sales-modules-brainstorm-260527-1625.md
Cross-kit: t1k:contract-review (clause review), t1k:negotiation (multi-round playbook) — both ship from theonekit-core:t1k-extended